![]() ![]() ![]() Menthol enhances the effects of nicotine on the brain and can make tobacco products even more addictive. Nicotine is the addictive drug in cigarettes and other tobacco products.Tobacco companies add menthol to commercial tobacco products to make them seem less harsh and more appealing to young people and to people who have never used tobacco products.5 In 2019 and in 2020, sales of menthol-flavored cigarettes made up 37% of all cigarette sales in the U.S.-the highest proportion since major tobacco companies were first required to report those data to the federal government in 1967. However, there is usually more menthol in cigarettes marketed specifically as “menthol” compared to other cigarettes. 4 Almost all the cigarettes sold in the United States contain some natural or lab-created menthol. 3 Menthol is also used in other commercial tobacco products, such as e-cigarettes, cigars, hookah tobacco, smokeless tobacco, nicotine pouches, and heated tobacco products.Īccording to federal law, tobacco manufacturers cannot market cigarettes with “characterizing flavors,” except for menthol- or tobacco-flavored cigarettes. 2 In cigarettes, menthol creates a cooling sensation in the throat and airways, making the smoke feel less harsh and easier to inhale. Menthol can change the way the brain registers the sensations of taste and pain. Menthol is a chemical compound found naturally in peppermint and other similar plants.
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